Three million dollars in upgrades have now been completed at the Running 'Y' in Klamath Falls.
General Manager David Ellis says the year-long renovation has been worth it...
"The initial numbers are about an 84% increase year over year - which I think is incredibly significant."
The Running 'Y' and two other Jeld-Wen resorts were purchased by the Northview Hotel Group in November of 2010. Improvements by the new owners included room renovations, and construction of a new restaurant in the lodge.
The Running 'Y' became a Holiday Inn Resort in January of this year. That partnership has resulted in a change in the way that the Running 'Y' is marketed.
The Intercontinental Hotel Group and Holiday Inn now promote the Running 'Y' for over 60 million frequent travelers.
"Probably the biggest change for us is the corporate traveler." Notes David Ellis. "One of the benefits of the partnership with Holiday Inn is our exposure to that corporate traveler, that may not have known we existed before."
It hasn't been easy to keep hotel rooms filled during a sluggish economy...but Ellis says people are still traveling, and taking vacations. "It's been probably one of the best summers on record for the Running 'Y'."
And Ellis hopes that trend will continue.
About 200 people are employed at the Running 'Y' Ranch and Resort during the peak of the season.