Downtown Medford restaurant rebranding to Seoul Stix

Ethan Quin May 24, 2024

Last Updated: May 24, 2024

MEDFORD, Ore. – A downtown Medford restaurant that opened last year is rebranding.

Seoul Stix on West Main Street originally opened up in mid November as Kulture Kitchen Eatery.

Owner Amanda Villa wanted to specialize in South Korean street food, namely Korean Corn Dogs. So she changed the name to Seoul Stix, after the capital of the country.

Villa previously owned another business downtown and chose the area because of how lively it is.

“It was kind of a no-brainer when I was looking into places on where to put this business, because I love the atmosphere downtown,” Villa said.

Villa says she wants to make more food that isn’t available in the area and Korean street food has been very popular on social media.

Ethan Quin May 24, 2024

Ethan Quin

View More Posts

NBC5 News Reporter Ethan Quin is an Emmy-nominated multi-media journalist. He grew up in Northern California and has worked and lived across the country as a photographer and editor. Ethan graduated from Full Sale University with a BS in Film Studies. He was a photojournalist at WFMZ-TV, Allentown, PA. He’s also been a producer, documentary film maker and wildlife photographer. Ethan loves hiking, movies and playing piano and guitar.